1961 Tonka Toys Private Label Bruce Terminix Service Truck
Tonka created partnerships with many different businesses to come up with Private Label versions of their toys. While these toys are not shown in the Look Books or lookbooks for 1957 there were several different Private labels trucks produced. These truck have become valuable to collectors in terrific condition like the example shown on this page. The problem most private label trucks have is the large decal used on most of these become yellow and brittle and damage easily. Also because of their limited number, many private label trucks used paint which was inferior to the normal Dupont "Dulux" paint that was baked on to the production trucks. The most notable example of poor paint is the silver color used to paint the top of the United Van Lines Semi Trailer shown below which is about the best looking truck ever produced by Tonka Toys, and one of the most difficult to produce. Another example is the entire trailer for the Red Owl Private Label Tonka from the same period. These are always found with some paint deterioration.
This is the Bruck Terminex truck, one of the two versions of a Private Label truck produced for Terminix. The second was made in 1964 and is a pickup with a branded canopy on it.
1961 Tonka Toys Private Label Bruce Terminix Service Truck
Do you have Tonka Toys to sell? Please Contact me at Micah@tonkatoys.com